Pacific Coast Business Coast, September 12, 2019

“The amount of overlap between the consumer base in cannabis and wine is immense,” said panelist John De Friel, a regional cannabis grower and president of the Lompoc Valley Cannabis Association.

He talked about partnering with tasting rooms to create a tourism experience that includes wineries, cannabis farms, retail outlets and manufacturing facilities.

Read the original article

Santa Barbara Independent, September 12, 2019

With their relationship recently strained as pot farms pop up alongside tasting rooms and vineyards, cannabis growers and vintners gathered together in Buellton on Wednesday night to discuss a mutually beneficial goal: developing tourism opportunities that would promote and profit both industries. 

Read the original article

Lomopac Record, September 12, 2019

An overflow crowd of vineyard owners and cannabis growers as well as other agriculturists and county officials packed the Industrial Eats ballroom in Buellton for a panel discussion of a potential joint tourism marketing effort.

View the original article

KEYT, September 11, 2019

A cannabis collective called Good Farmers Great Neighbors hosted a panel discussion to talk about combining wine and cannabis tourism in the future. Attendance exceeded expectations.

Read the original article

LA Times, September 11, 2019

California’s black market for cannabis is at least three times the size of its regulated weed industry, according to an audit made public in mid-September. Legitimate marijuana businesses have repeatedly criticized state leaders and law enforcement for failing to curb unlicensed dispensaries and delivery services, which sell cannabis at a much lower price by skirting state and municipal cannabis taxes.

Read the original article

Santa Ynez Valley News, September 10, 2019

America often seems to be a place in search of a bit of solid middle ground. That requires compromise, which these days is in short supply.

Read the full article here

Lompoc Record, September 7, 2019

“Our ‘Together We Thrive Community Forum’ is the first in a series to learn and understand the best practices and strategies that will promote tourism and economic growth for both the wine and cannabis industries,” said Sara Rotman, co-chair of the North County Farmers Guild and Good Farmers Great Neighbors.

For more information and to reserve a seat at the forum, visit

Read the original article

Santa Ynez Valley News, September 5, 2019

A recent guest commentary by Sharyne Merritt about capping per-parcel cannabis acreage contained statements that need some clarification.

Read the original article

KPIX 5 CBS, August 31, 2019

Santa Rosa Junior College will become the first community college in the state next year to develop a certificate and degree program in the cultivation of hemp, a strain of sativa cannabis. In spring 2020, students may take hemp-focused courses within SRJC’s Sustainable Agriculture and Horticulture programs. “One of our top priorities is ensuring our career education programs align with current industry trends,” SRJC’s Dean of Agriculture Benjamin Goldstein said.

Read the original article

New York Times, August 31, 2019

The legalization of marijuana as a medicine in 33 states, 11 of which allow its use as a recreational drug, has made weed a dynamic American industry, among the economy’s fastest-growing sources of new jobs.

Read the original article